Watch the Hyperactive Watch
Everything must move, must dance, must dazzle, must project...in post-sane American culture. We twitch on command. It must be loud, large, and fast (as my wife just said on our walk).
I bought a watch with no day and month reading--too complicated for me to set--and no light show. It is not digital; too much is already digital. It is not garish. How about quiet, small, and slow--not loud, large, and fast?